Overview

Specialists in Mobile Marketing.

We provide a broad range of services from SMS applications to Text 2 Win Campaigns, App design and App development as well as App Notification programs, App Marketing Services, and traditional digital agency services. Our aim is simple – to help our clients harness the true potential of mobile technologies to create value for their customers and in turn, drive growth for their businesses.

Most of the work we do is natively mobile, using technologies like SMS, apps, messaging, app notifications, mobile games, QR codes, location based marketing, mobile wallets, and not quite there yet stuff augmented reality, iBeacons etc.

As well as that, we leverage traditional digital marketing tools and social channels to drive brand awareness, sales conversion, and customer acquisition and retention.

 

Origins

From Tiny 160 character SMS ACORNS to mighty 4k augmented reality OAKS!

RTN2SNDR started off as a text messaging company in London, 2001. The founders were both working in agencies and internet start-ups. This was around the time that texting was taking off like a rocket. They thought to themselves, “Well, everyone is texting, everyone has a phone now – what are brands doing about this? , What role can a brand or business play in people’s busy, mobile lives? clearly there has to be more to it than blasting out messages”.

From this idea RTN2SNDR ( Return2Sender) was born. A big part of our offering is helping brands understand that with ‘personal’ mobile you have to earn permission to talk to consumers, and when you do, you must ‘send’ or create something of value. People simply won’t give you their number or download your app if there’s nothing in ‘RETURN’ for them. The same idea holds true today. In fact with soaring consumer expectations and diminishing attention spans (thanks Hailo and Pokemon!) the messaging mindset  is even more valid now than it ever was. 

And yes, since you asked, we got stuck with the whole Elvis return to sender thang but at least you won’t forget our name!

Approach

We combine cutting edge technology with creativity

In one way mobile is ‘just another screen’. But there is simply so much you can do with a smartphone that unless your mobile activity is harnessing the latest smartphone tech you’re really missing a trick.

We live and breathe the latest technologies so that when it comes to taking your big idea or campaign or insight or business challenge we’ll ensure you get the best work.

But as before, it simply comes down to doing the best work and creating something people actually want to take part in.

Check out the tabs below to see more on the services we offer.

App design, development, Marketing

Did you know that people spend most of their media time on mobile using apps? 

We love developing apps for all types of businesses and all budgets. 

We do apps for 3-week in-store promotions and apps for 1-day festivals. TV companion apps, customer service apps and apps for 5-year plans. Sponsorship apps and apps for pub promotions, apps for hospitals, law firms, insurance, telcos, FMCG, pharma companies, tourism sites, and big fun, innovation apps for campaign launches. We also build our own apps ( when we’ve time). 

In tandem with this we also run ongoing App marketing campaigns, as well as app analytics, app engagement and push notification programmes to ensure your app is being used and re-used. 

This has increasingly become an even more important component of our remit as app specialists – especially as clients start to allocate more budget to their app strategy in line with apps becoming a bigger part of their customer offering. 

We have developed iOS, Android and tablet apps for DIAGEO, Vodafone, Coca Cola, Pfizer, A&L Goodbody, AVIVA, Bank Of Ireland, Cavan County Council, Ogilvy, ii, Goosebump & Kerry Foods, Aer Lingus, Tallaght Hospital, The Hermitage, OLCHC, Offical GAA App, Ebow, Entertainment.ie

Please check out our dedicated section on App Development and App Marketing here

 

 

 

App Marketing

There’s a reason why many apps are downloaded once and then deleted – many of these apps are not being supported with ongoing communications such as in-app messaging, App notifications, App Store Advertising & App Store Optimisation , Email, Social integration, Google Adwords, SEO,  and integration with paid, owned and earned channels.

Our App Marketing Team can help your business devise an app marketing programme to ensure your app continues to deliver value for your business and your customers.

Please check out our dedicated section on App Marketing here 

SMS still delivers the best ROI of all Mobile Marketing tools.

Peer to peer SMS may be in decline but the business uses for SMS are actually increasing year on year.

From Text and Win campaigns, to customer feedback, voting, notifications, alerts and even bite sized content – SMS yields the best ROI of all mobile marketing technologies.

We have over 16 years developing SMS services and we provide SMS services in UK, ROI, Northern Ireland, Australia and mainland Europe. We love a challenge and can also conceive and develop bespoke SMS services aligned to your business objectives.

We can also provide you with a log in to our Easytext bulk SMS product to help you schedule, plan and send bulk SMS messages to your customers.

Please check out our dedicated section on SMS Marketing here 

Some of our current customers for SMS include Bank Of Ireland, Jurys’s Doyle, Tesco, Guinness, Kildare Village, Coca Cola, & Vodafone.

Websites and Web Development 

We can cater for all your web design and web development needs from small cost effective microsites that support promotions and or SMS campaigns to medium sized and large multi-page websites.

All web design and back end web development is done in-house and we also build easy to use content management systems as well as bespoke database applications to power your promotion, campaign or on-going brand presence online. All of our systems are tested rigorously to ensure your systems are 100% robust and secure.

As standard, our web design is responsive ensuring your site is mobile and tablet ready. And as mobile specialists, we employ all of our mobile marketing skills to ensure your website is optimized for the latest design trends as well as location, SEO, social, video, augmented reality and mobile games.

We also have extensive experience with integrating with  3rd party back end systems/APIs, mobile apps, and SMS applications. We can ensure that if required your website is integrated with these mobile technologies to ensure a powerful cross platform experience for your customers.

Mobile was born and raised in Shopper Marketing. 

And now this area is really set to explode. 

It’s hard to say where mobile begins and ends with retail and or shopper marketing but one thing is for sure mobile has a huge role to play in influencing shopper behavior at or near the point of purchase. 

In one way Mobile is not very digital at all. Traditional digital like email, banner ads, pop ups and websites feel like it was made for a bigger screen. Even search is playing catch up.

Whereas mobile ( messaging apps, SMS, apps) is much more bite sized and tailored to the device and when done well its optimized for location ( in-store, at a stadium, watching TV). 

Mobile Marketers can learn a lot from ‘below the line’ and the shopper mindset of understanding how to ‘intercept’ consumers on the move by making it as easy as possible to get them to take action and crucially making something useful, fun or incentivising with rewards or prizes.

A lot of what we’ve  learned, we have learned from working with BTL/shopper agencies and client shopper teams.

How to reach busy mums on the go? How to incentivise grumpy bar men? How to be really useful. How to do work that works for brands-shoppers and of course retailers – at the same time. What NOT to do at festivals. 

We have over 16 years with Agencies and shopper teams delivering cost effective text and win promotions, ‘bolt-ons’, scan and win campaigns, mobile ‘tool kits’, check in and win campaigns, tap and win, augmented reality, VR, mobile voucher campaigns, mobile photo printing, iBeacon campaigns, image recognition, apps, websites.. you name it we’ve done it.

Our USP here is that we know what works and where. In a busy pub? at a festival with no mobile coverage? in a shopping center? at an airport? in the cinema? at a rugby match?

All of these situations have different mobile requirements and we can tailor our mobile marketing solution to your shopper type, need-it-like-yesterday deadline, and of course, your feeling the pinch shopper budget. 

Click on Mobile Shopper Marketing on main nav to see more details on our services or click here to get a nice handy PDF of our work.

Seize the mobile opportunity now

If you’ve a mobile project you need help with we'd love to hear from you. Or if you'd just like to meet up for a quick coffee to see how we can help your business please get in touch.

Contact us